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Case1

Fysh Eyewear :: A Product Packaging Review

February 20, 2013

I purchased my new glasses from a really cool UK-based company, Fysh.  My glasses are really modern and neat with their blue anodized aluminum frame and partially-frameless lenses, however, being the design nerd that I am, I absolutely raved about myglasses case. 

First up, here are some detail shots of the the overall product. The case is lined with in-your-face, bright blue felt with an exterior of a soft, black raincoat-like material. As mentioned above, the frames are made with lightweight aluminum with even lighter plastic temples.  The temple-tips are easily adjustable (wire is visible), and the nose-pads correspond with the brand.

So, just what's so awesome about that case?  The Fysh glasses case can lay completely flat to allow for flat-pack shipment!  Why is this so beneficial?  Think of the wasted space inside that case when they are on their way from manufacturers. Ok, I'll just tell you. When they are not housing eye-wear, 18.75 cubic inches are wasted inside each case.  Now, just think how much money those manufacturers save in shipment simply because they are able to lay the cases one on top of another, packed tightly in a box. Mind-blowing, yeah? Yeah.

The two-dimensional case is made three-dimensional with a series flaps of that same in-your-face, bright blue felt.

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Case3

Overall, this packaging solution is really great.  It looks neat and modern, saves the manufacturer money in gas and boxing in shipment, and is just unique in a "Hey, look at my cool glasses case!" kind of way.  As someone who cringes when people don't recycle, my one complaint about the case is that it doesn't seem recyclable. I can't be sure unless I dissect it, but I believe that the felt is glued to the exterior.  If it isn't recyclable, it could be up-cycled for a new use.

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Check out their company website, and as always, thanks for reading!

A

In Manufacturing, Industrial Design, Package Design, Product Review Tags amandapandamania, amanda wilson, design, details, product details, product dissection, eyewear, frameless, fysh, fyshuk, glasses, designer glasses, glasses case, flat pack, shipment costs, industrial design, lenses, modern, package design, packaging, product, quality, review, urban, designing amanda, designer, peit hein eeek
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